As parts of it relentless efforts to snatch political power from the President Akufo-Addo-led New Patriotic Party (NPP), the National Democratic Congress (NDC) in Greater Accra, has organized a workshop for its communicators to sharpen and enhance theircommunication skills ahead of the crucial 2020 general elections.
The purpose of the workshop was to give proper orientation and training fortherecently electedconstituency communications officers, their deputies as well as other communicators cross the 36 constituencies in the region in order to propagate the party’s policies.
It is also to hold corrupt appointees of the Akufo-Addo government accountable to the people.
The one-day event, held at the Karma Conference Centre in Osu, a suburb of Accra, was graced by some big shorts of the party, led by the Greater Accra Regional Chairman, Joseph Ade Coker and former Chief of Staff, Julius Debrah.
Also present were former National Security Minister under the Jerry Rawlings administration, Kofi Totobi Quakyi and two-time parliamentary candidate of Weija-Gbawe Constituency, Ms Obuobia Darko-Opoku.
Briefing the media after the first session of the workshop, Regional Communications Officer, Jerry Johnson said, the training is one of the routine arrangements, by the regional directorate seeking to sharpen the communication skills of his members to discharge their work efficiently.
He disclosed this as a strategy by the NDC, to ensure capacity-building “to equip our communicators to sell the policies and programmes of our great party to the masses”.
He explained that, members of the NDC may have been recruited without being professional communicators, and so it was important that, they are taken though such programmes to equip them properly with the right information to enable them propagate programmes and policies better.
Mr Johnson said going into the 2020 election, the Greater Accra NDC is leaving nothing to chance in terms of effective communication to spread its messages to the masses across the length and breadth of the country not make informed choices.
This, he emphasized, wOULD be done by deploying various communication tools and medium to sell the party’s message to outwit their opponents, particularly the ruling NPP.
He also mentioned that, similar programmes would be organized for the branch executives and other groups in the party in the near future to enable hold government accountable.