Advans Savings And Loans “Hero” Campaign Hits Market


Advans Ghana Savings and Loans Limited, an affiliate of the Advans Group, has launched a three-month visibility campaign called the “Hero” campaign to entice customers to Advans brand.

This is in line with Advans Ghana’s renewed commitment towards recognizing and rewarding its loyal customers for their patronage, as well as improving the socio-economic status of Ghanaians through the provision of adapted loans and other financial products and services.

The “Hero” campaign also forms part of Advans Ghana’s vision of being the preferred financial institution for Medium and Small-scale Manufacturing Enterprises (MSMEs) in Ghana.

Between now and July 2016, customers who walk into any of our branches in Accra, Ho, Koforidua, Suhum and Kumasi to conduct business will receive gifts such as Advans branded ‘Hero” T-shirts, Pens, Key rings and other exciting items.

According to statement issued in Accra, more than ten exciting financial products and services designed to suit the MSME sector have been customized and re-introduced to respond to the varying needs of Advans Ghana’s loyal and potential customers. Some of which include the Advans Ghana “My Project Account”, The Advans Ghana “ Individual Business Loan”, The Advans Ghana “Investment and Working Capital Loan”, The Advans Ghana “Kids Account”, The Advans Ghana “Prestige Account”, The Advans Ghana “E-Cash and E-Zwich” services amongst others.

Advans Ghana’s Loan, Deposit and Financial products and services provide smart financial solutions for various people who fall within varying economic brackets; from the individual who desires to commit to saving towards a specific goal or desire, the parent saving towards their child’s education or the individual in need of adapted and flexible loans to augment their business or the individual who requires financing for personal or family expenses, Advans Ghana meets these needs by focusing on developing and rolling out value-driven products and services which are relevant to the client’s economic requirements.

Launching the campaign Mr. Elvis Oheneba, Head of Sales, Marketing and Retail expressed his delight at the initiative Advans Ghana has embarked upon; “At Advans Ghana, we always strive to place the customer first, and with this campaign, we are ensuring that all our products and services are tailored to give our clients real value for money, we also express our gratitude to our clients for their continued patronage” He encouraged individuals to come and experience the bouquet of banking services the financial institution has to offer, he also charged staff to protect and safeguard the interests of customers

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